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Wild Hogs Pig Out at Box Office

Weekend Box Office Wrap-Up for March 2-4, 2007

By John Hamann

March 4, 2007

No one minds a little rain when they're bringing in $38 million.

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Finishing third is Marvel and Sony's Ghost Rider, our second motorcycle movie of the weekend - this one quite different than Wild Hogs (but not critically). The Nic Cage comic book title got thrown again, earning only $11.5 million, far away from the $45 million it earned over its debut weekend. The drop this time around is 43%, an improvement over last weekend's plunge of 56%. Currently, Ghost Rider sits with $94.8 million and will most likely finish with about $120 million.

Bridge to Terabithia finishes fourth, and is one of the few highlights in the top ten. Bridge grossed $8.6 million its third frame, dropping 39% compared to last weekend. The Walden Media product dropped 37% last weekend, so it's having a decent run thus far. So far, Terabithia has earned $57.9 million, a solid figure for a smaller-sized picture.

Despite starring Jim Carrey, The Number 23 has a had a rough run of it so far, and any finger pointing should be directed Joel Schumacher's way. Number 23 earned $7.1 million in its second weekend, and was off 51%. Critics hammered this one, and audiences failed to get on board last weekend, which is leading it into the dirt. The New Line thriller has now earned $24.7 million, and will most likely fail to earn $50 million.

Sixth spot goes to Norbit, Eddie Murphy's cross-dressing/fat suit comedy. Another critical failure, Norbit still earned $6.5 million in its fourth frame, off 34% from the previous weekend. I'm not sure how this 10% fresh entry continues to keep its head above the water, but the Paramount entry has now earned $83 million.

Music and Lyrics falls to seventh, as the Drew Barrymore/Hugh Grant picture earned $4.9 million. That equals a fair drop of 36%, but it's too little too late for this rom-com. Currently Music and Lyrics sits at $38.7 million, with $50 million still a long way away.




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Finishing eighth is Black Snake Moan, the latest Samuel L. Jackson flick from Paramount Vantage. From Hustle & Flow director Craig Brewer, this southern drama played at only 1,252 locations, and earned $4 million over its opening frame. Black Snake saw mixed reviews (63% fresh), and will probably be gone very quickly.

Universal's Reno 911! Miami drops all the way from fourth last weekend to ninth this weekend. Reno 911 earned $3.8 million in its second frame, off a whopping 63%. After a hot start above $10 million, this one will have a tough time earning $25 million. So far, this odd-looking comedy has earned $16.4 million.

Finishing tenth is Chris Cooper's Breach, a film that has played under the radar, but achieved at least decent results. Breach earned $3.5 million in its third weekend, and was off 42%. The spy thriller has now earned $25.4 million.

There is good news at the box office for the weekend. The top ten earned $100.8 million thanks to Wild Hogs. Last year, the box office was not the happiest place on earth. Madea's Family Reunion led things for the second straight weekend despite a second weekend plunge of 58%. The top ten for the weekend came in at about $78 million, so at least the overall box office has something to crow about in 2007.


Top Ten for Weekend of March 2-4, 2007
Rank
Film
Number
of Sites
Percentage Drop from Last Week
Estimated
Gross ($)
Cumulative
Gross ($)
1 Wild Hogs 3,287 New 38.0 38.0
2 Zodiac 2,362 New 13.1 13.1
3 Ghost Rider 3,608 -43% 11.5 94.8
4 Bridge to Terabithia 3,159 -39% 8.6 57.9
5 The Number 23 2,759 -51% 7.1 24.7
6 Norbit 2,827 -34% 6.5 83.0
7 Music & Lyrics 2,644 -36% 4.9 38.7
8 Black Snake Moan 1,252 New 4.0 4.0
9 Reno 911!: Miami 2,702 -63% 3.8 16.4
10 Breach 1,496 -42% 3.5 25.4

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