Weekend Wrap-Up
The Huntsman Is No Box Office Fairy Tale
By John Hamann
April 24, 2016
The result is going to be an ugly loss for Universal. At $115 million, The Huntsman needs to earn at least $350 million worldwide to see a return on investment. This one will be lucky to earn $60 million at the domestic box office, which means overseas would need to pull in $290 million. The original didn’t hit that, so it is unlikely the sequel will. It has earned $80.2 million overseas so far, not close to what it needs to succeed. The only glimmer of success that the Huntsman can take away is that it did better in the Cinemascore department than the original. The first film earned a B Cinemascore, whereas the prequel earned a B+. Huzzah.
Barbershop: The Next Cut is third, but MGM and Warner Bros. are going to be disappointed by the result. After opening to $20.2 million last weekend, Barbershop 3 couldn’t hold despite fantastic reviews. It earned only $10.8 million and fell 47% compared to last weekend. The budget for this one came in at $20 million, which means it has a long way to go to get profitability, as it has a gross to date of $36 million and will struggle to do any business overseas.
Fourth is Zootopia, as again, Disney dominates the top five, and it appears they will until mid-May at the latest. The animated film is now its eighth weekend, and it earned another $6.6 million. It dropped a slim 19%, and thanks to its batch of tiny drops, has now entered the top 50 domestic grossers of all-time, with a domestic take of $316.4 million. Overseas, Zootopia is working its way toward $600 million, and now needs less than $100 million to get to the billion dollar mark worldwide.
Fifth is the Melissa McCarthy vehicle The Boss, as it worms its way down the top ten. This weekend The Boss earned another $6.1 million, off 30% compared to the previous frame. That brings its total up to $49.5 million against a $29 million budget.
Batman v Superman: Dawn of Justice is sixth, as even it sees a better hold than usual. The Zack Snyder lucrative disaster earned another $5.5 million and fell 39%. The domestic total has reached $319.5 million, and given that current number, Zootopia should end up finishing with more at the domestic box office than two of the most iconic superheroes of all time.
Last weekend’s dud Criminal is seventh, as it earned $3.1 million and dropped 46%. It has earned only $10.9 million to date, a disaster considering the $31 million production budget. My Big Fat Greek Wedding 2 is eighth, earning $2.1 million. Its total has now reached $55.4 million against an $18 million budget.
Ninth is Compadres from Pantelion, a division of Lionsgate that focuses on Latin American films. Compadres got started with $1.4 million from only 368 screens. Made for $3 million, this one has already earned $4.2 million in Mexico, so it should finish as a success.
Our 10th place film is Eye in the Sky, which keeps hanging on thanks to some weakness in the bottom half of the top 10. It earned $1.2 million and declined just 22%. So far, the Helen Mirren/Alan Rickman thriller has earned $15 million domestically.
Eleventh is Hologram for a King with Tom Hanks. The Roadside Attractions release debuted on only 401 screens, and managed to earn $1.2 million. This is a decent start for this small film, but its 62% fresh rating may hold it back from finding a wide audience.
Overall, the box office was obviously not as strong as last weekend’s haul of $167.9 million. It did manage $119.5 million from the top 12, still well ahead of last year’s $85.9 million top 12, which was led by the fourth weekend of Furious 7. Next weekend, three films debut, looking to be counter-programming options against Marvel’s Civil War. Openers include Keanu, the cat comedy with Key & Peele, Mother’s Day, another of those Gary Marshall Hallmark Card movies, and Ratchet and Clank, a silly looking animated feature, strictly for kids.
1 |
The Jungle Book |
Disney |
$60,803,000 |
- 41% |
$191,477,000 |
2 |
The Huntsman: Winter's War |
Universal |
$20,080,000 |
New |
$20,080,000 |
3 |
Barbershop: the Next Cut |
WARNER BROS. |
$10,830,000 |
- 46% |
$36,031,000 |
4 |
Zootopia |
Disney |
$6,611,000 |
- 19% |
$316,436,000 |
5 |
The Boss |
Universal |
$6,080,000 |
- 39% |
$49,508,205 |
6 |
Batman v Superman: Dawn of Justice |
WARNER BROS. |
$5,520,000 |
- 39% |
$319,502,000 |
7 |
Criminal |
Warner Bros. |
$3,100,000 |
- 46% |
$10,864,486 |
8 |
My Big Fat Greek Wedding 2 |
Universal |
$2,100,000 |
- 36% |
$55,375,000 |
9 |
Compadres |
Lionsgate |
$1,350,000 |
New |
$1,350,000 |
10 |
A Hologram For the King |
Roadside Attractions |
$1,175,000 |
New |
$1,175,000 |
11 |
God's Not Dead 2 |
Pure Flix |
$1,134,000 |
- 34% |
$18,973,000 |
12 |
Eye In the Sky |
Bleecker Street |
$1,118,990 |
- 28% |
$14,934,459 |
|
Also Opening/Notables |
|
Elvis & Nixon |
Bleecker Street |
$456,793 |
New |
$456,793 |
|
The Meddler |
Sony Classics |
$60,267 |
New |
$60,267 |
|
How To Let Go of the World And Love All Things Climate Can't Change |
Wow Films |
$6,750 |
New |
$13,775 |
|
Men & Chicken |
Drafthouse Films |
$2,565 |
New |
$2,565 |
|
Fan |
Yash Raj Films |
$365,000 |
- 73% |
$2,000,000 |
|
Green Room |
A24 |
$215,000 |
+ 144% |
$330,503 |
|
Sing Street |
Weinstein Co. |
$132,901 |
+ 109% |
$217,859 |
|
Hardcore Henry |
Stx Entertainment |
$306,000 |
- 79% |
$9,038,000 |
|
Everybody Wants Some!! |
Paramount |
$665,000 |
+ 55% |
$2,358,000 |
|
Miles Ahead |
Sony Classics |
$686,655 |
+ 252% |
$1,382,543 |
|
Miracles From Heaven |
Sony |
$1,100,000 |
- 43% |
$58,800,000 |
|
The Divergent Series: Allegiant |
Lionsgate |
$660,000 |
- 52% |
$65,063,316 |
|
Midnight Special |
WARNER BROS. |
$140,000 |
- 68% |
$3,500,000 |
Box office data supplied by Exhibitor Relations
|
Continued:
1
2
3
|
|
|
|