Spectre Second Weekend Leads Box Office
By John Hamann
November 15, 2015
Spectre crossed the $100 million mark on Friday, its seventh day of release. That’s one day slower than Harry Potter and the Chamber of Secrets and the same amount of time as The Hobbit: The Battle of the Five Armies. Skyfall hit $100 million in four days, and Quantum of Solace did it in nine days. Casino Royale, with its much lower open but better staying power, took 14 days to reach $100 million, before going on to earn $167.4 million at the domestic box office. The domestic total for Spectre has now reached $130.7 million, and the overseas total sits at $413 million. With a global total sitting at $543 million today, Spectre still needs about $150 million more worldwide for Sony and MGM to see a theatrical profit.
Finishing second is The Peanuts Movie. Normally, without other kid-competition coming out, I would expect a decent hold for a film targeting this demographic, but with the size of the debut and the somewhat old-fashioned storytelling in an albeit 3D design, this is not the norm. The Peanuts Movie had a second Friday at $5.6 million, which put the Friday to Friday drop at 53.5%. However, over its opening frame, both the Saturday and Sunday numbers were higher than the Friday number, which meant this weekend’s hold would get better over the rest of the frame.
The Peanuts Movie was able to hold, finishing the weekend with a tally of $24.2 million, off a slightly higher-than-expected 45% compared to last weekend. Yes, The Peanuts Movie is old-fashioned, and the other thing we could be seeing here is adults seeking it out over the opening frame due to the nostalgia factor, and then dropping off. The Simpsons Movie dropped 66% in its second weekend, simply because adults got off the ride after the first three days. Alvin and the Chipmunks likely would have seen a similar drop, but it spent its second weekend in the frame prior to Christmas, and kept its drop to 36%. The third Alvin film, appropriately titled Chipwrecked, fell 46% in weekend two, despite that second weekend being Christmas. The Peanuts Movie is playing like a sequel, and with a gross to date of $82/5 million, and an expected finish of about $135 million, everything is going to be fine once all is said and done, but will need a much bigger impact overseas than the $8 million it has seen so far.
Finishing third is our first opener, Love the Coopers, which manages to push The Martian down to fourth for the first time in its run. Love the Coopers, with its cast of thousands and Christmas theme, really needed to be relevant this weekend. If it opened and audiences responded, a film like this could stay in the top ten for the next six weeks through the lead up to Christmas. Instead, The Coopers, led by John Goodman and Diane Keaton, earned an only okay $8.4 million from 2,603 theaters this weekend. Normally, I would say that would give it some room to expand; however, Coopers earned an ugly B- Cinemascore to go with its awful 16% fresh rating at RottenTomatoes. These two pieces of information will likely kill The Coopers, because it needs momentum heading into December to be successful, and will now have to find that momentum limping on one leg.