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Weekend Wrap-Up

Underworld Awakens as Box Office Stays Hot

By John Hamann

January 22, 2012

Well, here's your reason to see the movie.

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Sixth is Beauty and the Beast, as the Disney '"convert classics to 3D and re-release" plan hit a serious roadblock this weekend. Despite zero new family competition, Beauty and the Beast got rocked as it fell from second to sixth, and grossed only $8.6 million this weekend after finishing with $17.8 million in the last frame. That gives it a drop of 52%, light years away from The Lion King's second weekend drop of 27%. While true that the MLK weekend will deliver higher drops to the holdovers this weekend, this is still way beyond where my expectations were. Are audiences catching on? This will still be hugely profitable for Disney, as they spent only $10 million on the conversion, and the re-release has a gross so far of $33.4 million.

Seventh is Joyful Noise, the Dolly Parton/Queen Latifah combo. After a decent opening frame with $11.2 million, this is another picture that is dealt a death blow this weekend. Despite a faith-driven audience, Joyful Noise could only pick up another $6.1 million this weekend, as it fell 46%. The good news for Warner Bros. and Alcon Entertainment is that this is a $25 million production, and with a gross so far of $21.9 million, it won't be a complete disaster.

Mission: Impossible – Ghost Protocol is eighth, as the blockbuster continues to wind down. This weekend, Ghost Protocol earned $5.5 million and also dropped a loud 53% this weekend. The $145 million film continues to stalk the $200 million mark as it has earned $197.3 million thus far, and has earned over $350 million overseas.




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Sherlock Holmes – Game of Shadows also applies the brakes this frame. The Robert Downey Jr. flick earned $4.8 million this weekend after earning $8.6 million last weekend. That's a drop of 44%, but its domestic total comes up to $178.6 million.

Finally, tenth place goes to The Girl With the Dragon Tattoo, David Fincher's adaptation of the popular novel. It's in its fifth weekend in theaters, and took in an additional $3.8 million, good for a drop of 44%. The dark thriller is nearing the $100 million mark with $94.8 million domestically.

Overall, things are way up over last year. The top 12 films this weekend took in a decent $111.7 million, whereas last year's totals were way down, at only $88.8 million. However, this top 12 total isn't all that great compared to $128 million in 2010 and $130 million in 2009. Next weekend brings a new Liam Neeson flick called The Grey, Man on a Ledge with Sam Worthington and One For the Money with Katherine Heigl.


Top Weekend Box Office for 1/20/12-1/22/12 (Estimates)
Rank Film Distributor Estimated Gross Weekly Change Running Total
1 Underworld: Awakening SONY $25,400,000 New $25,400,000
2 Red Tails Twentieth Century Fox $19,100,000 New $19,100,000
3 Contraband Universal $12,240,550 - 50% $46,138,470
4 Extremely Loud & Incredibly Close WARNER BROS. $10,545,000 + 11484% $11,237,000
5 Haywire Relativity Media $9,000,000 New $9,000,000
6 Beauty And the Beast 3d WALT DISNEY $8,556,000 - 52% $33,364,000
7 Joyful Noise WARNER BROS. $6,075,000 - 46% $21,903,000
8 Mission: Impossible - Ghost Protocol Paramount $5,540,000 - 53% $197,349,000
9 Sherlock Holmes: A Game of Shadows Warner Bros. $4,805,000 - 44% $178,611,000
10 The Girl With the Dragon Tattoo SONY $3,750,000 - 44% $94,775,000
11 The Iron Lady The Weinstein Company $3,707,000 - 32% $12,608,679
12 War Horse Walt Disney Pictures $3,003,000 - 49% $72,137,000
  Also Opening/Notables
  Coriolanus The Weinstein Company $60,000 New $60,000
  Crazy Horse Zipporah Films $10,000 New $14,375
  Ultrasuede Tribeca Films $4,000 New $4,000
  The Devil Inside Paramount Pictures $2,520,000 - 69% $51,141,000
  Pariah Focus Features $62,247 - 39% $494,855
  A Separation Sony Pictures Classics $165,000 +130% $540,000
  We Bought a Zoo Twentieth Century Fox $2,650,000 - 52% $69,431,585
  The Adventures of Tintin Paramount $2,160,000 - 46% $72,262,000
  Alvin and the Chipmunks: Chipwrecked Twentieth Century Fox $2,965,000 - 50% $124,571,037
  Tinker Tailor Soldier Spy Fox Searchlight $1,830,564 - 43% $18,396,419
  The Artist The Weinstein Company $2,369,000 + 99% $12,116,915
  My Week With Marilyn The Weinstein Company $318,000 - 33% $12,057,357
  The Descendants Fox Searchlight $2,450,000 + 17% $51,337,360
Box office data supplied by Exhibitor Relations
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