Weekend Wrap-Up

Conan Brings Only the Lamentation of the Box Office

By John Hamann

August 21, 2011

Secret identities are so silly.

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Sixth this weekend is the smurfing Smurfs, a movie that is reminding me I need a vacation. Now in its fourth weekend of release, The Smurfs earned $8 million, giving the little blue devils a weekend drop of 42%. The Smurfs are now a plague around the globe, as the domestic total is $117.7 million, and the overseas gross has reached over $140 million. The end is nigh.

Seventh goes to Final Destination 5, last weekend's number three film. Like the characters in the film, Final Destination 5 got cut badly this weekend, as it earned only $7.7 million and dropped 57%. The drop was completely expected, as these are one weekend films. Final Destination cost Warner Bros. only $40 million to make, and it has a running total of $32.3 million already. It will likely pull in that $40 million domestically, and then another $40 million (or more) overseas.

Eighth goes to 30 Minutes or Less, Jesse Eisenberg's miss from last weekend. After opening to $13 million last weekend, 30 Minutes landed on its head in its second frame, earning only $7.7 million. It dropped 53%, and has a gross so far of $25.8 million. Sony spent $28 million on this one.


Ninth is One Day, the last of our new releases. The romance, starring Anne Hathaway and Jim Sturgess (Across the Universe), was dead on arrival this weekend, as the review-dependent flick failed to get much love. One Day took in only $5 million from a light 1,719 venues. This one cost less than $20 million to make, and will need a strong take in the UK to stay profitable.

Finally in tenth is Harry Potter and the Deathly Hallows Part 2, as we enjoy the last appearance for Harry Potter in this column. Deathly Hallows Part 2 earned $4.4 million and dropped 39%. It has now earned $365.9 million stateside, and is approaching $900 million in oveseas grosses. Talk about a good way to go out.

Overall this weekend, the box office is soft, but that's what happens over these dog days of August. The top 12 this weekend brought in $118.1 million, ahead of the $110 million brought in last year, when The Expendables was on top for the second straight weekend. Next weekend brings two films that might actually be good: Our Idiot Brother with BOP fave Paul Rudd, and Don't Be Afraid of the Dark from producer Guillermo Del Toro; the other is Columbiana, which is already good, as it stars the lovely Zoe Saldana.

Top Weekend Box Office for 8/19/11-8/21/11 (Estimates)
Rank Film Distributor Estimated Gross Weekly Change Running Total
1 The Help DreamWorks $20,479,000 - 21.4% $71,801,000
2 Rise of the Planet of the Apes Twentieth Century Fox $16,300,000 - 41.4% $133,764,360
3 Spy Kids: All the Time In the World Weinstein Co. $12,020,000 New $12,020,000
4 Conan the Barbarian Warner Bros. $10,000,000 New $10,000,000
5 Fright Night DreamWorks $8,300,000 New $8,300,000
6 The Smurfs Paramount $8,000,000 - 41.7% $117,745,000
7 Final Destination 5 Warner Bros. $7,705,000 - 57.3% $32,328,000
8 30 Minutes or Less Sony/Columbia $6,300,000 - 52.7% $25,762,000
9 One Day Focus Features $5,127,567 New $5,127,567
10 Crazy, Stupid, Love Warner Bros. $4,950,000 - 29.8% $64,420,000
11 Harry Potter And the Deathly Hallows Pt. 2 WARNER BROS. $4,405,000 New $365,901,000
12 Cowboys & Aliens Universal $4,193,635 New $89,476,160
  Also Opening/Notables
  Amigo Variance $40,000 New $40,000
  5 Days of War Anchor Bay $6,400 New $6,400
  Glee the 3D Concert Movie Twentieth Century Fox $1,825,000 - 69.4% $10,464,285
  Senna Producers Distribution Agency $168,994 New $280,493
  The Change-Up Universal $2,874,080 - 54.4% $32,019,420
  Captain America: The First Avenger Paramount Pictures $4,100,000 - 43.1% $164,732,000
  Horrible Bosses New Line Cinema $1,320,000 - 45.9% $112,616,000
  Midnight in Paris Sony Pictures Classics $587,792 - 16.4% $50,650,635
Box office data supplied by Exhibitor Relations
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