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Weekend Wrap-Up

Dragon, Hot Tub, Both Softer Than Expected

By John Hamann

March 28, 2010

Aw! I want one!

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Sixth spot goes to She's Out of My League, the small hit from Paramount. The live action Jay Baruchel film (he's also the lead voice in Dragon) earned $3.5 million in its third weekend. It was off 39% compared to last weekend. The small $20 million comedy has now taken in $25.6 million, and should finish with about $30 million.

Seventh goes to Green Zone, another big failure from Universal. The $100 million Matt Damon flick took in $3.5 million in its third frame, and was off 45% from last weekend. Green Zone has turned into an out and out disaster for its studio, as it has a cume so far of only $30.4 million. It will out-earn She's Out of My League, but not by much, and cost five times the amount to make.

Eighth is Shutter Island, as Marty Scorsese and friends hold onto a top ten spot six weekends into the spooker's run. This weekend, Shutter Island earned $3.2 million and was off 33%. The $80 million Paramount release has now earned $120.6 million.


Repo Men falls to ninth after finishing fourth last weekend. This Universal bomb earned $3 million in its second weekend, and was off 50%. Repo Men cost its studio $32 million to make, and has now earned $11.3 million. It took Repo Men eight days to earn $10 million, and stars Jude Law and Forest Whitaker.

Finally in tenth is Our Family Wedding, the smallish comedy from Fox Searchlight. The other Forest Whitaker film earned $2.2 million and has a cumulative total of $16.8 million.

Overall, the box office is quite soft against last year, when Monster vs. Aliens opened in 3D. A year ago, the top 12 films earned $139 million on the strength of MvA's $59.3 million, and Haunting in Connecticut's $23 million bow. This year, with the openers much softer, the top 12 found only $115.8 million. Next weekend brings another 3D entry, Clash of the Titans, along with Miley Cyrus in The Last Song, another weeper from Nicolas Sparks, and another Tyler Perry flick, this one a sequel called Why Did I Get Married Too. Now, that's original. My early bet is that none of these films gets past 20% fresh at RottenTomatoes.

Top Weekend Box Office for 3/26/10-3/28/10 (Actuals)
Rank Film Distributor Estimated Gross Actual Gross Weekly Change Running Total
1 How to Train Your Dragon DreamWorks Pictures $43,300,000 $43,732,319 New $43,732,319
2 Alice in Wonderland Walt Disney Pictures $17,284,000 $17,707,858 - 48.2% $293,534,935
3 Hot Tub Time Machine MGM $13,650,000 $14,020,502 New $14,020,502
4 The Bounty Hunter Columbia Pictures (Sony) $12,400,000 $12,006,731 - 42.0% $38,418,433
5 Diary of a Wimpy Kid 20th Century Fox $10,000,000 $10,121,961 - 54.3% $35,898,390
6 She's Out of My League Paramount $3,526,000 $3,512,218 - 39.5% $25,586,560
7 Green Zone Universal Pictures $3,349,670 $3,384,480 - 44.6% $30,475,005
8 Shutter Island Paramount $3,175,000 $3,187,487 - 32.7% $120,612,552
9 Repo Men Universal Pictures $3,047,990 $3,010,515 - 50.9% $11,304,730
10 Our Family Wedding $2,200,000 $2,352,539 - 37.1% $16,938,462
11 Avatar 20th Century Fox $2,015,000 $2,047,475 - 49.2% $740,440,529
12 Remember Me Summit Entertainment $1,900,000 $1,935,640 - 40.5% $17,076,782
  Also Opening/Notables
  $1,001,992 $1,001,992 New $1,001,992
  Waking Sleeping Beauty WALT DISNEY $33,100 $33,115 New $33,115
  Ca$h Roadside Attractions N/A $16,469 New $16,469
  The Eclipse Magnolia N/A $13,207 New $13,207
  Lbs Truly Indie N/A $11,690 New $11,690
  Bluebeard Strand N/A $8,370 New $8,370
  Dancing Across Borders First Run N/A $5,204 New $5,204
  Dream Boy Regent Releasing N/A $2,243 New $2,243
  Just Say Love Regent Releasing N/A $1,257 New $1,257
  Manuela And Manuel Regent Releasing N/A $629 New $629
  Greenberg Focus Features $1,058,876 $1,021,151 +764.3% $1,200,139
  The Runaways Apparition $445,810 $455,107 - 43.4% $1,580,559
  Hubble 3d WARNER BROS. $375,000 $382,162 -7% $1,070,443
  The Ghost Writer SUMMIT $1,650,000 $1,696,784 -18% $9,239,079
Click here for all weekend data
Box office data supplied by Exhibitor Relations
Continued:       1       2       3



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