Friday Box Office Analysis

By Tim Briody

September 20, 2008

Why are you so huge and I am so tiny?

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Lakeview Terrace

The Samuel L. Jackson thriller with a title that really sounds more like a movie that should star Sandra Bullock is the top performer on Friday, earning $5.1 million. There's nothing that indicates a spectacular or lousy weekend multiplier, so we're going to split it down the middle and say that Lakeview Terrace (that's just one block over from Mulholland Drive, no?) will win the weekend fairly easily with $14.3 million.

My Best Friend's Girl

Third place brings the next of the four openers, My Best Friend's Girl. It earned $3.1 million on Friday, which is a step back from last year's Good Luck Chuck which opened with $5.1 million. Dane Cook haters, rejoice! The alleged romantic comedy (also starring Kate Hudson and Jason Biggs) will likely end up with $8.3 million for the weekend.




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Igor

The animated Igor takes sixth place on Friday with $2 million. It's the only option out there for kids and families, but that's not going to help all that much over the rest of the weekend. Call it $6.3 million and out on DVD by Christmas.

Ghost Town

Finally, Ghost Town with Ricky Gervais earns $1.5 million on Friday, which is mainly attributed to the fact that it was on only 1,500 screens and also that nobody really knows who Ricky Gervais is. Expect about $4.3 million for the heavily marketed comedy.

Notable Holdovers

It wasn't the best week to be a holdover, as the smallest drop goes to the Coen Brothers Burn After Reading, down 46% from last Friday to $3.5 million. This is actually pretty well in line with the closest comparisons to Burn After Reading, Intolerable Cruelty and The Ladykillers. A second weekend of about $10.8 million looks to be in store.

The Women manages to not fall 50% from last Friday, but will see a weekend of $5.6 million. Elsewhere, The Family that Preys takes a predictible Tyler Perry Plunge, off 66% and Righteous Kill drops 60%.


Projected Estimates for the Top Ten (Three-Day)
Projected
Rank
Film
Estimated Gross
1 Lakeview Terrace 14.3
2 Burn After Reading 10.8
3 My Best Friend's Girl 8.3
4 Righteous Kill 6.7
5 Igor 6.3
6 Tyler Perry's The Family That Preys 6.2
7 The Women 5.6
8 Ghost Town 4.3
9 The Dark Knight 2.9
10 The House Bunny 2.5

     


 
 

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