Hey Arnold! The Movie

Release Date: June 28, 2002

That hairdo was so cool back in the late 80s.

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If you like boys with football-shaped heads, Hey Arnold! The Movie will probably be right up your alley. I say this because every site or press release relating to this Nickelodeon cartoon makes reference to Arnold's unusually oblong-shaped noggin, so it clearly is a matter of the utmost importance.

Originally planned as a direct-to-television movie, Nickelodeon and Paramount execs have obviously taken note of the theatrical success of Rugrats, another of their highly-rated series, and have given it a prime June release date. For the uninitiated, Hey Arnold! is a "NickToon" that has been appearing on the kids' cable channel since 1996. At one time, the show was actually shown in prime time, and is currently the early-evening show that precedes network staple Rugrats and the increasingly popular Spongebob Squarepants.

The title character lives in his grandparents' inner-city boarding house. (Simpsons fans will likely notice that Grandpa is voiced by Homer himself, Dan Castellaneta.) The other denizens of the boarding house are quite eccentric and don't always get along. Arnold is somewhat unusual for a nine-year-old boy, as he likes jazz music and stickball, and his parents' location is a bit of a mystery. He has a blast hanging out with his best friend, Gerald, and has an odd relationship with Helga, the uni-browed girl who loves Arnold so much, she wants to punch his face in.

Hey Arnold! was created and is executive produced by Craig Bartlett, who also wrote the screenplay for the movie, which was formerly titled Arnold Saves the Neighborhood. Based on this information, I think we can safely infer that the plot will revolve around Arnold...you guessed it...saving the neighborhood.

The show is undoubtedly quirky, but it does have a loyal following who have occasionally been able to propel it fairly high in the ratings for its timeslot. Though Hey Arnold! The Movie is certainly unlikely to have the draw of the Rugrats films, Paramount will undoubtedly do some very clever marketing of the product to expand the appeal to a larger demographic beyond the devoted fan base. (Kim Hollis/BOP)

June 16, 2002
Looking at the current marketing, Hey Arnold! is being targeted and advertised in a manner very similar to that of Recess: School’s Out, which was also a fairly niche-oriented cartoon series. It’s probably not going to wow anyone with its box office, but considering that it was produced on a very modest budget, it should be a moderate success for Nickelodeon and Paramount nonetheless. (Kim Hollis/BOP)




Vital statistics for Hey Arnold! The Movie
Main Cast Spencer Klein, Francesca Smith, Jamil Walker Smith, Dan Castellaneta, Tress MacNeille, Paul Sorvino, Jennifer Jason Leigh
Supporting Cast Christopher Lloyd, Vincent Schiavelli, Maurice LaMarche, Justin Shenkarow, Anndi McAfee, Olivia Hack, Craig Bartlett
Director Tuck Tucker
Screenwriter Craig Bartlett, Steve Viksten
Distributor Paramount
Trailer Click Here for Trailer
Official Site http://www.heyarnold.com/
Rating PG
Running Time 76 minutes
Screen Count 2,534
Talent in red has entry in The Big Picture



Comparison films for Hey Arnold! The Movie
Title
Date
Opening
Adjusted Opening
Screens
PSA
Adj PSA
Total BO
Adjusted Total
Mult
Pokemon the First Movie 11/12/9931.03 36.97 2901 10696.00 12212.0 85.74 102.17 2.13
Rugrats 11/20/9827.32 35.12 2782 9820.00 12144.1 100.49 129.19 3.68
Rugrats in Paris 11/17/0022.72 25.41 2934 7744.00 8333.1 76.46 85.53 3.37
Big Fat Liar 2/8/0211.55 12.00 2531 4565.00 4565.0 47.81 49.70 4.14
Recess: School's Out 2/16/0110.07 10.74 2624 3838.00 3939.9 36.70 39.16 3.64
Pokemon 3 4/6/018.24 8.79 2675 3080.00 3161.8 17.05 18.19 2.07
Jetsons: The Movie 7/6/905.03 7.18 1562 3220.00 4425.6 19.54 27.92 3.88
Doug's 1st Movie 3/26/994.47 5.32 2268 1971.00 2250.4 19.42 23.14 4.34


     


 
 

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