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Weekend Wrap-Up

Turtles Rule Galaxy with Guardians; $100 million Top Two

By John Hamann

August 10, 2014

They're off to solve some mysteries!

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Sixth goes to Step Up All In, the latest dance release from Lionsgate. This franchise peaked a long time ago, in August 2006, when the first Step Up film managed a $20.7 million debut, almost doubling its production budget in three days. Three further iterations followed, all with lower opening weekends than the original. The last one, Step Up Revolution, opened to only $11.7 million. Like a hissing tire, Step Up All In debuted with only $6.6 million from 2,072 venues. Audiences seem to like it (B+ Cinemascore), but really these films are made for the overseas audiences. The last two Step Up films pulled in over $100 million overseas, and did so with $30 million budgets. In fact, it has already earned more than $25 million from those international venues.

Seventh is Hercules, which has been trounced since opening three weekends ago. After debuting with an okay $29.8 million, the Dwayne Johnson sword and sandal flick earned only $11 million in weekend two against Guardians of the Galaxy. It falls another 48% this weekend with a take of only $5.7 million, lifting its domestic haul to $63.5 million. Hercules had a budget of $100 million, and looks like it will top out domestically prior to hitting $75 million. Overseas, it has pulled in $72 million, so it looks like trouble for Paramount at this point.

Finishing eighth is Get On Up, the James Brown biopic. This one is a bit of a head scratcher, as after debuting to an okay $13.6 million opening last weekend, the bottom has fallen out on Get On Up. The Chadwick Boseman starrer earned only $5 million in its second frame, giving it decline of 63% compared to opening weekend. Made for $30 million, this one seemed to be a good bet, but with a gross so far of $22.9 million, this one is in trouble.




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Ninth is Dawn of the Planet of the Apes, a film I thought would do much better than it has this summer. Dawn earned only $4.4 million, dropping 49% from the previous weekend. That joins the declines of 50%, 54%, and 48% it had seen prior to this weekend. I thought this one would see better legs after its $72.6 million debut, but it will settle for a gross so far of $197.8 million). Still, with overseas revenue of more than $300 million, the studio has to be pleased with the overall result compared to the production budget of $170 million.

In tenth is Planes: Fire and Rescue, which thankfully is going to be flushed out of the top ten after only four weekends of release. It earned a woeful $2.4 million and was off 60% from its $6 million frame last weekend. It has now earned $53 million domestic against a $50 million budget, along with $37 million overseas.

Overall, it’s starting to look more like summer. The top 12 films this weekend stayed on pace with last weekend’s $172 million breakout, earning $173.6 million. That’s a step up on last year’s top 12, when Elysium led that group of films to $142.3 million. Next weekend brings Expendables 3, and will tell us whether a film like this can survive a piracy leak; The Giver, another YA property with a prominent adult cast (Meryl Streep, Jeff Bridges, and Katie Holmes) and Let’s Be Cops, a comedy with New Girl stars Jake Johnson and Damon Wayans Jr.


Top Ten for Weekend of August 8-10, 2014
Rank
Film
Distributor
Estimated
Gross
Weekly Change
Running Total
1 Teenage Mutant Ninja Turtles Paramount 65,000,000 New 65,000,000
2 Guardians of the Galaxy Walt Disney 41,531,000 - 56% 175,922,000
3 Into the Storm Warner Bros. 18,015,000 New 18,015,000
4 The Hundred-Foot Journey Walt Disney 11,123,000 New 11,123,00
5 Lucy Universal 9,331,000 - 49% 97,354,000
6 Step Up All In Lionsgate 6,575,000 New 6,575,000
7 Hercules Paramount 5,700,000 - 48% 63,461,000
8 Get On Up Universal 5,012,000 - 63% 22,927,000
9 Dawn of the Planet of the Apes 20th Century Fox 4,400,000 - 59% 197,834,000
10 Planes: Fire and Rescue Walt Disney 2,419,000 - 60% 52,950,000
11 The Purge: Anarchy Universal 2,299,000 - 61% 68,547,000
12 A Most Wanted Man Roadside Attractions 2,229,000 - 31% 10,441,000

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