April 2010 Forecast

By Michael Lynderey

April 2, 2010

I'm on this thing called a pay phone!

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8. Furry Vengeance (April 30th)

Brendan Fraser sets up suburban shop in the wrong place at the wrong time, and is subsequently assaulted, mauled, and otherwise placed into great duress by the local wildlife population. Brooke Shields is in it, too, and some of the Hangoverites (Ken Jeong, Rob Riggle) show up to bear witness to the proceedings. As a matter of fact, it's actually yet another journey into the world of special effects for Fraser (even talking skunks have become mere CGI constructs at this point - is nothing sacred?!?). As much as one may be tempted to dismiss the box office prospects here, I'm not so sure we should write Furry Vengeance off quite yet: as I keep telling people, movies that star lots of furry critters always do well. It's just part of life. And by the way: that bear on the film's poster sure has an interesting look on his face. Check it out.

Opening weekend: $14 million / Total gross: $35 million


9. Oceans (April 22nd)

At the moment, April 23rd looks to be the month's lone non-blockbuster weekend, and Oceans is a prime example of why: it's a follow-up to last year's searing nature exposé Earth, and yes, DisneyNature will have one of these out every year, right on Earth Day - even if the 22nd does fall on Thursday this time around. As those with incredibly good memories will recall, Earth opened with a $14 million five-day and finished with $32 million. Will there be a box office uptick this time around? Don't think so. The trailer isn't as charming, and they don't play it in theaters as insistently and incessantly as the Earth preview. As far the film's critters go - as a general principal, animals without hair are not as cute as those with it (see #8 for more on this phenomenon), but we'll get a chance to find out if that adage is upheld at the box office.

Opening weekend: $10 million / Total gross: $29 million

10. The Back-Up Plan (April 23rd)
After five years of wide-release inactivity, Jennifer Lopez returns to the familiar romantic comedy territory that made her such a big star in the early years of the 2000s. And she did go out on a bang - her last big film, Monster-In-Law, actually took in over $80 million, but the prognosis appears to be bleaker this time around: the plot heavily echoes Baby Mama, and as far as trailers go, I'm just not that impressed. And I, for one, am pretty easy to impress.

Opening weekend: $10 million / Total gross: $25 million

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