Hannah Montana Assaults the Box Office
By John Hamann
February 3, 2008
Finishing third is 27 Dresses, Katherine Heigl's three-weekend-old follow-up to Knocked Up. 27 Dresses earned $8.4 million and was off 37% from the previous weekend, when the chick/wedding flick earned $13.4 million. I'm sure Fox was looking for better holds from 27 Dresses (it dropped 41% in its second weekend), but remember that Dresses cost Fox only $30 million to make, a figure it breezed by after only six days of release. So far, Dresses has earned a decent $57.1 million, and it should finish with about $75 million.
Fourth spot goes to Juno, the little film that could. Juno has been a mainstay in the top ten for seven weekends now, and moves from seventh last weekend to fourth this weekend. Juno earned $7.5 million from 2,475 venues, up 49 theatres from last weekend. Juno was off 27% this weekend, but has amassed an incredible gross so far of $110.3 million.
Falling all the way from first last weekend to fifth this weekend is Meet the Spartans, as audiences vote with their feet. Meet the Spartans earned only $7.1 million and was off 61% compared to its $18.5 million gross last weekend. This thankfully restores my faith in the human condition, as Spartans now has a gross of only $28.3 million, and should finish lower than Epic Movie's $40 million.
Finishing sixth is Rambo, Sylvester Stallone's return to the 1980s school of filmmaking. The franchise reinvention earned $7 million from 2,764 venues, and was off 62% from its debut frame when it earned $18.2 million. Made for less than $50 million, Rambo has now earned $29.8 million domestically. The third film in the series did almost three times the business overseas as it did domestically, so this could end up being a decent effort for Stallone, Lionsgate and the Weinsteins.
The Bucket List finishes seventh as the Jack Nicholson/Morgan Freeman starrer begins to lose a little steam. The Bucket List earned $6.9 million and was off 35% compared to the previous frame. This is a film that I thought would be forgotten after Christmas, but it has held quite well and has so far earned $67.7 million against a budget from Warner Bros. of $45 million.
Eighth goes to Untraceable, the Diane Lane Internet crime drama. After debuting last weekend to $11.4 million, Untraceable dropped 52% in its second frame, all the way down to $5.4 million. It has now earned $19.5 million for Sony and Lakeshore Entertainment.
Cloverfield continues its amazing plunge from its record breaking performance only a few weekends ago. The monster flick earned a tiny $4.9 million, resulting in a drop of 61% - not all that far off last weekend's stunning drop of 68%. After opening to $40.1 million, Cloverfield now has a total of only $72 million, and has no chance of becoming a $100 million film.
Finishing tenth is There Will Be Blood, the tour de force starring Daniel Day Lewis. The Paul Thomas Anderson feature earned $4.8 million and was pretty much flat with last weekend, dropping only 2%. The only problem with the drop is that Paramount Vantage increased the venue count by 622 venues to 1,507 - it had a venue average last weekend of $5,502, but an average this weekend of $3,159. So far, There Will Be Blood has earned $21.1 million.
Over Her Dead Body and Strange Wilderness find themselves on the outside looking in. Over Her Dead Body earned only $4.6 million from 1,977 venues, and becomes another miss for the folks at New Line. Strange Wilderness did even worse, earning $3.1 million from 1,208 venues (almost twice that of Hannah Montana/Miley Cyrus).
Thanks to Miley Cyrus, the box office managed another weekend ahead of last year's totals. The top 12 this weekend earned $101.5 million, whereas last year's totals came in at only $71 million, led by a $14 million opening for The Messengers. Next weekend brings more things to not be excited about as the openers include Fool's Gold with Kate Hudson and Matthew McConaughey, and Welcome Home Roscoe Jenkins with Martin Lawrence.
||Hannah Montana/Miley Cyrus: Best of Both Worlds Concert Tour
||Walt Disney Pictures
||20th Century Fox
||Meet the Spartans
||20th Century Fox
||The Bucket List
||There Will Be Blood
||Over Her Dead Body
||New Line Cinema
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Box office data supplied by Exhibitor Relations