Daily Box Office Analysis for June 14, 2007

By David Mumpower

June 15, 2007

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Okay, folks. I apologize in advance but today's update is going to be short and not particularly sweet. I had some blood work done a couple of hours ago, and that has reduced my ability to do reliable mathematical calculations for today. In addition, I want to go ahead and give you a heads up that next Tuesday's column will either be ultra-brief or done by someone else on the BOP staff depending on whether someone can cover for me. So, the next two daily numbers columns will not go into the BOP Hall of Fame. Dem's da breaks.

Ocean's Thirteen finished in first place again, but it fell another 6.9% to $3.20 million. It has crossed the $50 million barrier with another $700,000 thrown in for good measure. In terms of what to expect this weekend, a $17.5 million weekend seems to be in store for Team Ocean. This would be a drop of roughly 52% from its opening. Just in case you're curious, Ocean's Eleven dropped 42% in its second weekend while Ocean's Twelve fell 53.7%. Skewing toward the latter movie is a bad second weekend precedent to follow. Given current market behavior and Thirteen's weekdays thus far, however, I can't see it doing any better than that.


The only other really big news today is that at some point in the next 24 hours, Spider-Man 3 will become the 15th most successful movie of all time in terms of domestic revenue (not adjusting for inflation, of course). The jazz dancing webslinger has earned $327.5 million, putting it just a touch short of The Lion King's $328.4 million and Forrest Gump's $329.7 million. It's probable that Spidey will also beat Finding Nemo's $339.7 million as well as the $341.7 million managed by The Lord of the Rings: The Two Towers, putting it in 13th place all time. As hard as people have been on Spider-Man 3, I don't see how Sony can be terribly upset by this result.

Box office for the top ten earned $13,292,366 yesterday, down only 1.8% from Wednesday's total of $13,541,656. For the four weekdays of the second frame of June, the top ten earned a combined $55,574,985. That's up 10.3% from last week's $50,373,352. It is, however, down 11.4% from the same time last year when a top ten anchored by Cars accrued an impressive $56,839,308.

In terms of daily comparisons between the two years, here is the behavior. Monday, June 12, 2006, had a top ten of $15,444,179. Tuesday fell 7.7% to $14,249,169 followed by a Wednesday decline of 1.0% to $14,106,424. Thursday was off a steeper 7.6% to $13,039,536. In comparison, this past Monday had box office of $14,672,571. Tuesday fell 4.1% to $14,068,392 followed by a 3.7% drop to $13,541,656 on Wednesday. With the 1.8% drop to $13,292,366 yesterday, 2007 sees a much steadier hold throughout the week than 2006 managed. Even so, we continue to see the early year record-shattering pace fall apart as 2007 falls further behind 2004. The good news is that July and August are lo-ho-ho-hoaded with blockbusters.

Daily Box Office for Thursday, June 14, 2007
Rank Film Distributor Daily Gross Daily Change Weekly Change Running Total
1 Ocean's Thirteen Warner Bros. $3,204,303 - 6.9% N/A $50,705,336
2 Knocked Up Universal $2,387,080 - 2.4% - 28.6% $75,946,815
3 Pirates of the Caribbean: At World's End Walt Disney Pictures $2,036,202 + 1.3% - 38.8% $261,733,724
4 Surf's Up Sony/Columbia $2,003,496 + 3.1% N/A $25,370,697
5 Shrek the Third DreamWorks $1,756,959 + 3.2% - 29.8% $288,242,056
6 Hostel: Part II Lionsgate $606,529 - 13.1% N/A $11,182,366
7 Spider-Man 3 Sony/Columbia $505,161 + 4.7% - 30.0% $327,515,986
8 Mr. Brooks MGM $490,852 - 4.0% - 39.0% $20,621,219
9 Waitress Fox Searchlight $219,730 - 2.7% - 4.2% $12,813,401
10 Gracie Picturehouse $82,054 + 2.6% - 45.3% $2,761,318
Box office data supplied by Exhibitor Relations



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