Weekend Wrap-Up

Batman v Superman: Dawn of a Troubled Franchise

By John Hamann

March 27, 2016

And so it begins.

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Sixth is 10 Cloverfield Lane, and like Miracles, is another lower budget film finding success. This weekend, its third, the $15 million film earned another $6 million, and fell 52% compared to last weekend. With that small budget, this one got to profitability quite quickly, as it has a gross to date of $56 million.

Deadpool is seventh as it enjoys its seventh weekend in the top ten. The Ryan Reynolds flick earned another $5 million and dropped 38%. Deadpool has now earned $349.5 million domestically, and 12.75 times its production budget worldwide. If Batman v Superman earned 12.75 times its budget, it would gross $3.2 billion.




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London Has Fallen is eighth, as it earned $2.9 million to bring its domestic total up to $55.6 million. Sally Field's Hello, My Name is Doris provides excellent counter-programming, as it finishes in ninth with $1.7 million. The small film from Roadside Attractions has earned $3.3 million since opening, against a budget of $1 million. Finally, another limited release film finishes in 10th. Eye in the Sky, a thriller featuring Helen Mirren and the late Alan Rickman, earned $1 million and increases 137% from the previous frame. So far, the Bleecker Street production has earned $1.7 million.

Overall, Batman v Superman alone earned more than any top 12 ever has on this weekend, ever. This weekend, the top 12 films earned a massive $248.8 million, benefiting from an extremely strong top 12. The previous biggest March weekend came when The Hunger Games opened in 2012. That frame pulled in $203.8 million, a ways off from this weekend's. Next weekend, the only opener is God's Not Dead 2, but after reading the reviews for Dawn of Justice, I have to wonder.


Top Weekend Box Office for 3/25/16-3/27/16 (Estimates)
Rank Film Distributor Estimated Gross Weekly Change Running Total
1 Batman v Superman: Dawn of Justice WARNER BROS. $170,100,000 New $170,100,000
2 Zootopia Disney $23,138,000 - 38% $240,548,000
3 My Big Fat Greek Wedding 2 Universal $18,100,000 New $18,100,000
4 The Divergent Series: Allegiant Lionsgate $9,500,000 - 65% $46,605,496
5 Miracles From Heaven Sony $9,500,000 - 36% $34,127,000
6 10 Cloverfield Lane Paramount $6,000,000 - 52% $56,011,000
7 Deadpool Fox $5,000,000 - 38% $349,472,000
8 London Has Fallen Gramercy $3,000,000 - 56% $55,600,000
9 Hello, My Name Is Doris Roadside Attractions $1,650,000 + 65% $3,240,000
10 Eye In the Sky Bleecker Street $1,001,202 + 135% $1,723,308
11 Risen Sony $925,000 - 19% $36,000,000
12 Whiskey Tango Foxtrot Paramount $860,000 - 69% $21,286,000
  Also Opening/Notables
  I Saw the Light Sony Classics $50,464 New $50,464
  April And the Extraordinary World Gkids $12,101 New $12,101
  Kapoor & Sons - Since 1921 Fip $600,000 - 39% $1,935,000
  Midnight Special WARNER BROS. $97,000 - 49% $358,000
  The Clan Fip $50,000 + 299% $69,000
  Krisha A24 $38,000 + 285% $52,558
  City of Gold IFC Films $90,000 + 29% $275,000
  Marguerite Cohen Media $50,000 + 51% $130,000
  Remember A24 $81,000 + 13% $933,533
  Star Wars: the Force Awakens Disney $805,000 - 17% $933,663,000
Box office data supplied by Exhibitor Relations
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