Monday Morning Quarterback Part I

By BOP Staff

September 9, 2014

You know the kicker must have done something, because he's part of the hug.

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Edwin Davies: Brett already mentioned the announcement of a sequel, which at the time seemed premature and now seems pretty foolhardy. This is a pretty bad result that makes it unlikely that The November Man will see any kind of profit until way, way, way down the line, and is not the sort of thing that you build a franchise on.

Jay Barney: I'm less impressed with this result than the other Labor Day opener. Regardless of the weekend, opening in sixth place is never a good thing. Yes, this is a weak weekend, but studios have to expect more than just a start in the single digits. I am a Brosnan fan, and hope to continue to view his work, but this opening is pretty awful.

David Mumpower: I have been a deep and abiding fan of Pierce Brosnan going all the way back to Remington Steele, which I am old enough to have watched occasionally when it was still first-run programming. When I first saw ads for The November Man, I felt like it could be a hit if marketed perfectly. I thought it was much more likely to fall into that gray area of The Tailor of Panama, another James Bond-style film that used Brosnan’s previous career in an odd way. History has repeated itself with The November Man, which wanted to be Taken but isn’t even The Recruit, another film from the same director that earned a mediocre $52.8 million domestically.

Kim Hollis: The Identical, a movie that seems like it's about Elvis or someone like Elvis, debuted with $1.6 million this weekend. Its per-venue average was $811. Say something funny about The Identical.

Brett Beach: Ray Liotta, Joe Pantaliano, and Seth Green in a PG-rated faith-based tale of whether to rock n' roll on stage for the masses or "rock and roll" the pulpit for the Lord, that also asks "what if" the King's twin brother didn't really die at birth? Nothing I could say is as droll as just recounting the actual facts of the film. Mom's Night Out will now not be the lowest grossing faith-based film of the year.

Matthew Huntley: The only thing anybody "might" remember about The Identical is that its opening weekend of $1.6 million is nearly "identical" to its theater count of 1,957 when you multiply the latter by 1000. I know, it's really not all that interesting, is it? I can hear the crickets chirping, a sound that seems "identical" to the sound in this movie's theaters.

Edwin Davies: At least it did better than the re-release of Forrest Gump, which means it technically wasn't the lowest grossing film with a tangential connection to Elvis this weekend. Though I imagine the numbers for The Identical's IMAX re-release in 2034 are going to be ugly.




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Jason Barney: The Identical's opening was so bad it didn't even pull in $600,000 on any day of its opening weekend. Wow.

Bruce Hall: Let's not be so fast to scoff at that per theater average. $811 is almost a thousand dollars. Let's pick a theater and say it was about $8 for the matinee ticket. That puts 102 people in the theater, although we all know that's unrealistically high so let's go with an even 100. And how many times does that go into 811?

That's $8.14. More than enough to give each and every person their money back. You guys can be cynical if you want. I'm calling that a WIN, baby!

David Mumpower: The funniest thing here is that the movie was overestimated by 20%. How is that even possible? I guess they were expecting more Sunday support from the church crowd. They didn’t get it. Also, Reagen Sulewski claims that I look like the guy who stars in this movie. I am right to pour acid in his eye sockets for this, right?

Reagen Sulewski: So David doesn't want to be called a copy of a copy of a copy of Elvis, who can bring out a whole 0.05% of the population to see a mov... actually I may see his point here. Although I've been compared to a young Dan Akyroyd in the past so it's not like I'm carrying off the BOP lookalike champion title here.

Kim Hollis: I think it’s funny that this film was even released theatrically. I saw a commercial for it on ESPN or something and was confused because I had no idea why they’d be advertising a film that looked like it ought to be on the Lifetime Network. John Hamann commented in his weekend wrap-up that exhibitors might be better off closing the weekend after Labor Day. Or maybe they should cut a deal with the NFL and show the games on the big screen. That might actually get people to show up.


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