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Weekend Wrap-Up

Devil Inside Launches 2012 Box Office

By John Hamann

January 8, 2012

I whip my hair back and forth.

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The Adventures of Tintin is eighth, and is very thankful for overseas grosses. After earning $11.4 million last weekend, Tintin dropped hard this weekend, earning only $6.6 million and losing 42% of last weekend's audience. With the $135 million budget, and a domestic gross so far of $61.9 million, Tintin would be in serious trouble. However, it earned more than $260 million overseas, so it will end up as another large success for the folks at Paramount (though they are having to split that international revenue since they co-distributed with Columbia).

Ninth spot goes to Tinker, Tailor, Solider, Spy, which expanded from 57 venues last weekend to 809 venues this weekend. The expansion moved it from a $1.1 million earner last weekend to a $5.8 million earner this weekend (an increase of 431%). Released by Focus Features and carrying a budget of only $21 million, this one is going to end up as a big winner for Focus, as it has some domestic momentum, and has already picked up $25 million overseas. The domestic total currently sits at $10.4 million.




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Finally in tenth is New Year's Eve, which held on to a top spot even though it is now effectively irrelevant since the holidays are over. It earned another $3.2 million, dropping a large 48% in the process. Its grand total now sits at $52 million, and has to be a bit of a disappointment even if it did technically beat its budget.

Overall this weekend, the box office had a good start for 2012, thanks to one bad movie. The top 12 films earned $128.3 million this weekend, well ahead of the $98.6 million total from the first weekend in 2011. Next weekend brings some new and old product. In the old department, we have the return of Dolly Parton in Joyful Noise and Beauty and the Beast in 3D. On the new side, we have Mark Wahlberg in Contraband. It all looks like filler to me, but then again, The Devil Inside dominated this weekend. Who knows what can happen?


Top Weekend Box Office for 1/6/12-1/8/12 (Estimates)
Rank Film Distributor Estimated Gross Weekly Change Running Total
1 The Devil Inside Paramount Pictures $34,500,000 New $34,500,000
2 Mission: Impossible - Ghost Protocol Paramount $20,500,000 - 30% $170,201,000
3 Sherlock Holmes: A Game of Shadows Warner Bros. $14,055,000 - 33% $157,415,000
4 The Girl With the Dragon Tattoo SONY $11,400,000 - 23% $76,836,000
5 Alvin and the Chipmunks: Chipwrecked Twentieth Century Fox $9,500,000 - 42% $111,588,454
6 War Horse Walt Disney Pictures $8,603,000 - 40% $56,828,000
7 We Bought a Zoo Twentieth Century Fox $8,450,000 - 36% $56,544,109
8 The Adventures of Tintin Paramount $6,600,000 - 42% $61,880,000
9 Tinker Tailor Soldier Spy Fox Searchlight $5,767,288 +431% $10,418,437
10 New Year's Eve New Line Cinema $3,265,000 - 48% $52,026,000
11 The Darkest Hour Summit Entertainment $3,140,000 - 25% $18,706,289
12 The Descendants Fox Searchlight $2,565,000 - 24% $43,941,563
  Also Opening/Notables
  The Iron Lady The Weinstein Company $172,100 - 22% $516,395
  A Separation Sony Pictures Classics $96,618 + 62% $202,026
  Pariah Focus Features $111,573 +130% $235,014
  Extremely Loud & Incredibly Close WARNER BROS. $96,000 - 13% $496,000
  In the Land of Blood and Honey FilmDistrict $31,812 +236% $90,204
  Carnage Wellspring Cinema $115,834 + 24% $537,021
  Young Adult Paramount $1,300,000 - 38% $14,767,000
  Shame Fox Searchlight $210,000 + 5% $2,366,610
  Hugo Paramount $1,550,000 - 37% $52,580,000
  The Muppets Walt Disney Pictures $1,203,000 - 55% $85,405,000
  The Artist The Weinstein Company $1,136,000 - 13% $7,113,501
  My Week With Marilyn The Weinstein Company $823,000 - 11% $10,454,013
  The Twilight Saga: Breaking Dawn Pt. 1 SUMMIT $1,500,000 - 27% $278,443,638
Box office data supplied by Exhibitor Relations
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