Monday Morning Quarterback Part II

By BOP Staff

May 25, 2010

That...is going to leave a mark.

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Daron Aldridge: I think that as long as both films meet the already not-so-high expectations, then summer will be all right but not record-breaking. I am sticking by my "One Month Out" prediction that these will be between $60 to 70 million for the holiday weekend. But I think that Sex will be the better performer because I am personally hearing more people...okay...women saying they are going as a group on opening weekend. Now if Toy Story 3 and Eclipse falter as badly as Shrek next month, there will be many tears flowing from Hollywood.

Matthew Huntley: I was just thinking how bleak the Memorial Day weekend looks this year. Don't get me wrong - Sex and the City fans have their much-anticipated sequel, but what about the rest of us? Does Prince of Persia look stupid and uninteresting to anyone else? In any event, I think the summer box-office is off to an adequate start, and the performances of Sex and Prince won't be huge indicators of things to come. With Toy Story 3, The A-Team, Eclipse and Inception still on the horizon (I'm not saying these will necessarily be good, but they'll all be hits), I think it's too early to panic and suggest we're in store for a slump.

Reagen Sulewski: It really has never made sense to me to use previous weekends to predict how unrelated films will do, as they're all independent events. That said, this looks like a bleak couple of weeks for releases and we're definitely going to get the "is the summer in trouble" kind of article written soon. I have a feeling that Sex and the City is going to shockingly underperform for some of the same reasons as Shrek, and Prince of Persia looks terrible. Someone wake me for Inception.

Jim Van Nest: I'm with Reagen. I don't think you can suggest what Sex and the City will do based on Shrek bombing (yes...I just said a $70 million opener bombed). What I think the results thus far do, however, is lower expectations for Sex 2 and Prince of Persia. And I think it will give them more leeway to have poor performances.




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If Robin Hood opens to $100 million and Shrek breaks the bank at $150 million, then the results for Sex2 and PoP this weekend would be viewed in a completely different light. As it is now, if PoP opens to $50 million...we'll look back and say, "Well, it kicked Robin Hood's ass." And all of a sudden $50 million is more positive.

The bottom line on this is, though, that the biggies hit later in the summer and nothing that happens in May will affect them at all.

Shalimar Sahota: Hopefully these will be the two behemoth's that bring out audiences and propel the box office. I see the possibility of each film making $50 million + over the weekend. They've both been well marketed with trailers that have lured me in. Young boys want to see women having sex, and women want to see a topless Jake Gyllenhaal... right? Having seen Prince of Persia a few days ago, with its somewhat clichéd plotting, it's not exactly the defining video game adaptation I've been waiting for. But as a boys-own adventure, I was entertained (unusually, the most exciting moment doesn't involve any of the lead characters).


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