Trailer Hitch Part II

By BOP Staff

April 29, 2010

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Michael Lynderey: Very clever, this trailer. I was thinking a large chunk of the first film's box office was going to be bitten off this time around, but after seeing that, I'm not so sure. The preview really excels at pointing out the new stuff they're bringing in - the celebrity cameos, the desert setting, and the John Corbett character from the show (I am blissfully unaware of his name) - and that's exactly what they needed to do, lest the film just look like more of the same.

David Mumpower: Well, the two Samantha sex jokes kill, so that's a good start. As Michael indicated, I had expected this film to be the most transparent money grab in the 2000s. And let's be honest that it is. Sex and the City as a movie was never guaranteed to happen and when it did, almost everyone was caught off guard by the tracking. I actually made a bet with someone about the film's opening weekend and I'd won it by around 7 PM on Friday. I always expected that one movie to be the ultimate Girl's Night Out and was gratified when that's exactly what occurred.

The problem with a sequel is that since everyone involved with the show knew that a movie was almost a freak accident, they never in a million years thought they'd get a second one. So, they tied off every storyline. I mean everything. Even Jennifer Hudson's character, who was introduced just for the movie, got a decent send-off. The idea of making a sequel to a feature where every character gets a happy ending is borderline impossible.

To their credit, the filmmakers made the correct determination that there is a certain amount of preaching to the choir to be done here. Most of the people who went to see the movie during its spectacular first Friday were just looking to have an excuse to have a good time with their friends. They will need only a little motivation to repeat that behavior and I think this trailer largely accomplishes that.

Do I expect it to be a $150 million domestic performer? No. Then again, how much does it matter? They're already playing with house money and have been since Sex and the City earned back its budget in its first three days of release. Plus, this gives the owners of the show a chance to re-sell it on Blu-Ray. There is simply no downside here for anyone involved save for that Miss Congeniality 2 scenario wherein stink of failure would damage the property. I believe they've deftly avoided that fate, which is an impressive feat in and of itself.




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Toy Story 3 -- Released on June 18, 2010


David Mumpower: Behold the world's first license to print money.

Josh Spiegel: Yes. This, now. I don't want to wait for two more months, I can tell you that. I will be genuinely surprised if this is not the highest-grossing film of the year and (I'm willing to make this bold statement) the highest-grossing Pixar movie, by a wide mile. If this movie doesn't hit $400 million, at least, I'll be shocked. The opening weekend will be massive, and probably would've been even if it wasn't in 3-D. I was 11 when the first one came out, and a generation of then-kids are probably just as ready to see this as I am. Count in all the kids who've grown up with Cars or WALL-E, and all the adults who watch Pixar movies, and...yeah, this one's going to be huge.


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