Marquee History
Week 42 - 2015
By Max Braden
October 17, 2015
BoxOfficeProphets.com

The greatest horror movie that's not the Evil Dead? Perhaps.

Welcome to Marquee History, the weekly column that takes you back to a time when you - or your parents - were younger. Prepare to become nostalgic (and shocked) at how much time has passed when you recall what was new in theaters 10, 15, 20, 25, and 30 years ago.

This week's highlights are the 10th anniversary of Kiss Kiss, Bang Bang and the 20th for Get Shorty and Mallrats.

Here are the movies that premiered on theater marquees this week...

10 years ago - October 21, 2005

Doom
The Rock got off to a decent start in his transition to movies back in 2002, which opened with $36 million, but immediately started to slide into the teens with his lead roles. Doom put him together with a big budget, an established video game title featuring lots of Aliens-style action, and it turned out to be his lowest grossing movie to date (and until 2010’s Faster if you exclude the very limited release Southland Tales). Critics didn’t like it but realized that fans of the genre would go see it anyway. Doom opened at #1, taking down Wallace & Gromit and last week’s opener The Fog, with $15.4 million on 3,044 screens. It went on to gross only $28 million in the U.S. compared to a $60 million production budget.

Dreamer: Inspired by a True Story
This family horse racing drama stars Dakota Fanning as the daughter of a horse trainer played by Kurt Russell. Together they bring a horse back from injury to become a winning race horse and the catalyst for a family bond. Kris Kristofferson, Elisabeth Shue, and David Morse costar. Dreamer opened at #2 over Wallace & Gromit with $9.1 million on 2,007 screens. It added more screens in the following weeks, peaking on 2,735 screens with a total gross of $32.7 million.

North Country
Based on the first class-action sexual harassment lawsuit in the United States, North Country stars Charlize Theron as a Minnesota worker at an iron mine who suffers character assassination when she tries to push for the rights of her fellow female workers. Frances McDormand, Richard Jenkins, Sissy Spacek, Woody Harrelson, Sean Bean, Jeremy Renner, and Michelle Monaghan costar. Most critics were impressed. Theron and McDormand were both nominated for Oscars. North Country opened at #5 with $6.4 million on 2,555 screens and went on to gross $18.3 million.

Stay
A psychological thriller from Finding Neverland director Marc Forster and Troy writer David Benioff, starring Ewan McGregor, Ryan Gosling, and Naomi Watts. Critics noted the visual style but overall gave it negative reviews. Stay opened at #13 with $2.1 million on 1,684 screens and quickly left theaters with a total of $3.6 million.

Kids in America
A high school comedy that also includes a surprising adult cast of Julie Bowen, Adam Arkin, George Wendt, Samantha Mathis, Rosanna Arquette, and Elizabeth Perkins. The movie bombed with critics and did even worse at the box office, recording a $628 per-site weekend average on 701 screens. The movie left theaters with only $537,667.

Shopgirl
Based on Steve Martin’s novella, Claire Danes plays a young woman named Mirabelle who captures the attention of a wealthy older man (Martin) and a younger, less focused artist (Jason Schwartzman). Far from the slapstick style that launched Steve Martin’s comedic career in the 1970s, Shopgirl is a much more subtle, bittersweet romance. Critics were mostly moved, but it’s understandable why this movie wouldn’t play to Steve Martin’s typical audience. Shopgirl was released on eight screens this weekend and later expanded to 493 sites, eventually earning $10.2 million in the U.S.

Kiss Kiss, Bang Bang
This movie marked a comeback of sorts for three of the names involved. Screenwriter Shane Black first hit it big by launching the Lethal Weapon franchise in 1987, but didn’t write the installments in the 1990s. His last movie, The Long Kiss Goodnight, was in 1996. Robert Downey Jr.’s career was suffering due to drug arrests in the late 1990s. Val Kilmer’s career had been in decline since 1997’s The Saint. It’s unfortunate, then, that Kiss Kiss, Bang Bang was only given a limited release, because it marks a point where all three men were back in the groove. Downey plays a bumbling petty thief and Kilmer plays a snarky private investigator in this crime comedy. The chemistry they have on screen enhances Black’s sharp dialogue, which led to strong reviews from critics. If you missed this movie when it was released, give it a look now. *I* think I’ll rewatch it this weekend. Kiss Kiss, Bang Bang opened on eight screens this weekend and peaked on 226 screens, eventually grossing $4.2 million in the U.S.

15 years ago - October 20, 2000

Bedazzled
This remake of the 1967 comedy stars Brendan Fraser as an average guy who sells his soul to become more popular. Elizabeth Hurley plays Satan who delivers on his wish but with disastrous drawbacks. Harold Ramis directs, his next project after the big success of Analyze That. Fraser had had the biggest hit of his career date in 1999 with The Mummy. Critics weren’t too impressed with this movie but audiences went to see it anyway. Bedazzled opened at #2 behind Meet the Parents in its third week, with $13.1 million on 2,528 screens. It went on to earn $37 million in the U.S.

Play It Forward
Haley Joel Osment stars as a boy who begins a goodwill movement as a class project that becomes a wider phenomenon. Kevin Spacey and Helent Hunt costar. The movie is based on the novel by Catherine Ryan Hyde. This was Osment’s next release after the huge success of The Sixth Sense in 1998, and Spacey had Best Actor at the Oscars earlier in the year for American Beauty. Critics praised the acting but saw the movie as trying too hard. Pay It Forward opened at #4 behind Remember the Titans with $9.6 million on 2,130 screens. It went on to earn $33.5 million in the U.S.

The Legend of Drunken Master
I’ve sought out a lot of martial arts movies over the years and I’ve seen all but the most recent of Jackie Chan’s films. Movies in this genre have strengths that vary from choreography to cinematography to stunts to character to story, so it’s hard to say that one is better than all the rest. But I can say that not only is this my favorite Jackie Chan movie, it’s the most entertaining kung fu movie I’ve ever seen. Chan was initially billed as the next Bruce Lee in his early career in the 1970s but obviously lacked the same punch, so instead he incorporated comedy into his style. In 1978 he starred as 1800s Chinese folk hero Wong Fei-hung in Drunken Master. The movie made him a star and he soon started making contemporary martial arts action films, often starring as a cop, throughout the '80s and '90s. He’d had the biggest hit of his career two years earlier, costarring in Rush Hour with Chris Tucker in 1998. The timeline here is a bit screwy (perhaps apropos): This movie was actually filmed and released six years earlier in Asia, as Drunken Master II in 1994. It was later renamed The Legend of Drunken Master for its U.S. release in 2000. Chan was 39 during filming and may not be as fast as in his youth, but his movements are more fluid and and the final fight choreography is fantastic. Critics were impressed but U.S. audiences did not flock to this movie as they did for Rush Hour (and Rush Hour II the following year). The Legend of Drunken Master opened at #5 with $3.8 million on 1,342 screens and eventually earned $11.5 million in the U.S.

The Yards
Mark Wahlberg stars in this crime drama with Joaquin Phoenix, Charlize Theron, and James Caan. Very few people saw this in theaters - produced for $24 million, The Yards was released on eight screens this weekend and only expanded to a maximum of 146 screens during its run, taking in less than $900,000 in the U.S. Ouch.

20 years ago - October 20, 1995

Get Shorty
Author Elmore Leonard’s first two crime novels in the 1960s were made into movies, but for the next two decades, productions of his novels failed to make it to the big screen. Get Shorty was written in 1990 and tells the tale of loan shark Chili Palmer, who turns a Hollywood debt collection into a career in the movies. John Travolta stars as Palmer, along with Gene Hackman, Rene Russo, Delroy Lindo, Danny DeVito, Dennis Farina, and James Gandolfini as a stuntman/bodyguard named Bear. This was Travolta’s next film after receiving an Oscar nomination for Pulp Fiction, and he would go on to win the Golden Globe for his role in Get Shorty. For me, this is one of Dennis Farina’s two best movie roles (the other one being Snatch in 2000). The movie also succeeded both at poking fun at Hollywood and the moviemaking process but also being sincere in the appreciation of the great films Hollywood has produced over the decades. Critics and audiences gave positive reviews to this crime comedy. Get Shorty opened at #1, knocking Se7en out of the top spot for the first time in its five weeks in theaters, with $12.7 million on 1,612 screens. It went on to earn $72 million, putting it among the top 20 box office earners released that year. This year’s success enabled Travolta to continue landing big movies with Broken Arrow and Face/Off. He returned as Palmer in the sequel Be Cool in 2005, which was was not as successful or well received as its predecessor.

Now and Then
This ensemble comedy tells the coming of age of four girl friends and the drama in their lives. Gaby Hoffmann, Christina Ricci, Ashleigh Aston Moore, and Thora Birch play the younger selves and Demi Moore, Rosie O’Donnell, Rita Wilson, and Melanie Griffith play the adult versions of the characters. Reviews were poor, but writer I. Marlene King has gone on to be more successful as the writer and producer of ABC Family Channel’s tv series Pretty Little Liars. Now and Then opened at #2 with $7.4 million on 1,572 screens - a decent $4,732 per-site average. The movie eventually earned $27 million in the U.S.

Never Talk to Strangers
Rebecca De Mornay and Antonio Banderas star in this psychological thriller from prominent British theatre director Peter Hall. Dennis Miller and Harry Dean Stanton costar. Reviews were poor and audience interest was moderate. Banderas’s action film Assassins was in its third week of release and still did better than this movie at the box office. Never Talk to Strangers opened at #5 with $2.9 million on 1,510 screens and eventually only grossed $6.8 million in the U.S.

Mallrats
Kevin Smith came out of nowhere in late 1994 with Clerks, the movie he produced for less than $30,000 and that went on to earn over $3 million. His followup comedy Mallrats came to theaters almost a year to the day after Clerks was released, and features characters in the same universe. Then-professional skateboarder Jason Lee stars, along with Ben Affleck, 90210 star Shannen Doherty, Claire Forlani, Joey Lauren Adams, Jeremy London, Ethan Suplee, and Michael Rooker. Jason Mewes appears again as Jay with Smith’s Silent Bob. Stan Lee shows up in a cameo role. Unfortunately critics were not impressed, and this $6 million production wasn’t profitable. Mallrats opened at #13 with $1.1 million on 852 screens and only managed to gross $2.1 million in the U.S. Smith, however, had a big success with his third film Chasing Amy in 1997, starring Affleck and Adams, and has announced that filming for the Mallrats sequel will begin in early 2016 with the original cast.

25 years ago - October 19, 1990

Quigley Down Under
Tom Selleck was still riding a wave of popularity by the late 1980s, having concluded his run with Magnum, P.I. in 1988 and costarring in the hit Three Men and a Baby in 1987. In Quigley he once again combines charm and adventure, starring as a late-1800s American sharpshooter brought to Australia under false pretenses by the movie’s villain, played by Alan Rickman. Rickman, of course, also hit it big with Die Hard in 1988. Laura San Giacomo had also appeared in the blockbuster hit Pretty Woman earlier in 1990. Audiences did show up for the trio, but opening on only 996 screens, Quigley wasn’t able to take down Steven Seagal’s Marked For Death or last week’s opener Memphis Belle. Quigley Down Under opened at #3 with $3.8 million (a better average than #1 and #2), and went on to earn $21 million in the U.S.

Night of the Living Dead
Horror director George A. Romero set the standard for the zombie genre with his highly profitable 1968 original Night of the Living Dead. He made two more zombie movies in the series before writing this remake, directed by makeup artist and long time Romero collaborator John A. Russo. This version stars Tony Todd, Patricia Tallman, and Tom Towles. Comparisons to the original were expected but unfortunately negative, as critics felt it was a cash-grab copycat. Audiences put the movie at #6 for the weekend with $2.8 million on 1,544 screens, a very weak average. The remake earned $5.8 million in the U.S., significantly less than the original’s $12 million from two decades earlier.

White Palace
This passionate drama based on the novel by Glenn Savan stars Susan Sarandon as a 40-something waitress and James Spader a yuppie widower who have a steamy love affair. The older-woman-as-seductress had already been done notably in The Graduate, but maybe that was more acceptable during the sexual revolution and less so in the late 1980s. Of course, Sarandon had recently starred in a more comedic version of the role in Bull Durham, and Spader received accolades for Sex, Lies, and Videotape, so this wasn’t exactly shocking material for either of them to star in. Critics were unimpressed. White Palace opened at #13 with $1.0 million on 99 screens this weekend and later expanded to a peak of just under 900 screens, earning a total of $17.4 million.

Reversal of Fortune
In 1982, Newport, Rhode Island socialite Claus von Bulow was convicted of attempting to murder his wife Sunny with an insulin overdose. In 1984 he was able to reverse the conviction with the help of Alan Dershowitz. This 1990 dramatization (based on Dershowitz’s 1985 book) tells the story of the evidence, starring Jeremy Irons as Claus, Ron Silver as Dershowitz, and Glenn Close as Sunny, who narrates the movie from her vegetative state in the hospital. The movie was released on only 7 screens this weekend, expanding to 661 screens on November 9th. Audience interest was strong, giving it a $25,283 opening weekend per-site average. Critics also praised the movie, and Irons later won Best Actor at the Oscars for his role. Director Barbet Schroeder and screenwriter Nicholas Kazan were also nominated. The movie eventually earned $15.4 million in the U.S.

30 years ago - October 18, 1985

Re-Animator
While Commando was still at #1 at the box office on fifteen hundred screens, the only notable new release this week was this horror movie released on only 129 screens. Re-Animator stars Jeffrey Combs, Bruce Abbott, and Barbara Crampton in a tale about a medical student who develops a serum that brings dead tissue back to life, with disastrous effects. Re-Animator was made on an indie budget and though it approaches its horror straightforwardly, the movie could still qualify as a horror-comedy. The amount of blood and gore was just so over the top that it won over critics as the movie that went the extra mile in its genre. Peaking on only 185 screens during its run, Re-Animator made $2.0 million in the U.S., exceeding its $900,000 budget.

Come back next week for another installment of Marquee History!